The New Normal
Coaching · Community · Change

The Trick Isn't In Diet
Or A Single Workout.
It's Showing Up Every Day.

The New Normal is a community of people committed to building better habits, better health, and better lives — one step at a time.

900km Bruce Trail Record
14d Unsupported FKT
16wk Reset Program
2 Expert Coaches
Our Philosophy

This Is Your New Normal

We don't believe in quick fixes or crash programs. We believe in building a lifestyle that actually sticks — one that challenges you physically, grounds you mentally, and connects you to a community that holds you accountable.

Start Your Journey
The Team

Meet Your Coaches

Franny Seale
Registered Holistic Nutritionist

Franny Seale

Former varsity athlete turned certified nutritionist helping people build a healthy relationship with food and their bodies — for life.

Franny's Programs
Cody Taylor
Ultra-Endurance Athlete & Coach

Cody Taylor

Holder of two unsupported trail records including Canada's Bruce Trail FKT. Now coaching the next generation of endurance athletes.

Cody's Programs
What We Offer

Programs Built for Real People

01

Nutrition Coaching

Personalized nutrition plans built around your life, your goals, and your body — not a one-size-fits-all diet.

  • Customized meal and nutrition plan
  • 16-week reset program
  • Weekly check-ins and accountability
  • Summer Fit Program now enrolling
  • Eliminate guilt around food forever
Learn More
02

Adventure & Endurance Training

Training programs for your next ultramarathon, trail race, or adventure — built by someone who's done it at the highest level.

  • 1-on-1 personalized training plans
  • Community cohort — train together
  • Built for all levels of endurance athletes
  • Long Trail Vermont Program
  • Expert guidance from a record-holder
Learn More
Bruce Trail
The Standard Was Set

Canada's Bruce Trail
Unsupported FKT

Cody covered 900km of Canada's oldest trail — alone, unsupported, carrying everything — in 14 days, 0 hours, and 30 minutes. That's the mentality behind every program we build.

900km Distance
14d 0h 30m Completion Time
52lbs Starting Pack Weight
Train With Cody
Limited Spots Available

Franny's Summer Fit Program Is Now Open

This isn't a crash diet — it's a sustainable, personalized approach to getting lean, feeling confident, and building habits that last past summer.

Inquire Now
Results

What The Community Is Saying

I lost 18 pounds and finally got rid of migraines that had been plaguing me for years. Franny's approach isn't about restriction — it's about understanding your body.

— Sarah M., Nutrition Client

Cody built me a training plan that got me across the finish line of my first 50km ultra. I had no idea what I was capable of until I started working with him.

— Mike T., Endurance Athlete

The New Normal isn't just coaching — it's a community. I've found accountability, encouragement, and real friendship from people who are all pushing toward something bigger.

— Jess R., Community Member

Ready?

Your New Normal Starts Now

Stop waiting for the right time. The right time is a habit you build — not a moment you find.

Get Started Today

Check out our Facebook group for weekly recipes, mini-challenges, yoga & workshops!

Take your first step towards your goal today!